adCamp  
Do college kids have buying power?
Yes! College students are a very attractive market for most products and services. They are establishing the purchasing patterns and loyalties that they are likely to follow for life. Attracting their attention now is much more effective than competing for their loyalty as they get older.

How much?
- Buying power of over 78 billion annually.

- Undergraduate have an average buying power of over $400 per month.

- Graduate college students have an average buying power of over $750 per month.

- Undergraduate college students spend an average of $133 per month on discretionary items.

- Graduate students spend an average of $169 per month on discretionary items.

How often will my ad be seen?
A recent survey of 5,500 students illustrates the extraordinary viewing potential adcamp advertising can provide. The results indicated that students pass high traffic areas an average of 5.5 times per week.. This translates into over 30,000 prime viewing opportunities per week, per location.

How does this compare with print publications?
The exposure your ad will receive with adcamp cannot be matched by daily, weekly or monthly publications. Your ad is displayed in monthly viewing periods in prominent locations students frequent most often.

Will the adcamp kiosk be placed in a highly visible location?
Since student newspapers secure the highest traffic locations, and adcamp kiosks carry student newspapers, adcamp locations can't miss. Everyday, as students reach for their official school paper or simply pass by, they see adcamp. And, an adcamp message is 14 times larger than standard magazine ads.

Source: Campus Monitor Research

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